ARC’s Research & Innovation team (R&I) provides a range of data and mapping tools and services to help local governments and leaders make better-informed decisions. The team prioritizes activities and innovations that maximize the general usefulness and direct utility of all the Commission’s products by providing timely data and analytical support to internal and external customers and by engaging the community to work together on some of the region’s most pressing issues. The team also provides sophisticated land use modeling that informs and underlies ARC’s regional transportation planning efforts. R&I not only produces “the numbers” but also develops and maintains a database of current and historical information that is a necessary foundation for accurate representation of the past and reasonable assessments of the future. R&I also leverages partnerships in the development and deployment of online data tools to ease data access, developing innovative data visualizations to facilitate understanding of the data, and performing detailed custom analyses that include narrative “storytelling” to inform application of the data.